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Our stategy
Target market
Our product is for everyone who wants to smile, but more specificly for people from 20-30 years old.
Marketing mix
Place
Online (social media, web page)
Product
Two presentation of boxes:
1. Rectangular box of 10x8 cm, with 20 cards, each card has a reason to smile, and 7 vartiate candy.
2. Hexagonal box of 5 cm per side with 10 cards, each card has a reason to smile.
Place
Online store.
Price
Depends on wich box
1. $50
2. $40
Our market research infographic
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